A Swiss functional drink

KANAN

What water cannot do alone.

Kanan Citrus — Swiss functional drink in matte black 330ml aluminium can. Sparkling, sugar-free, with 550mg of electrolytes.

Prologue

Kanan is a Swiss functional drink. Sparkling, sugar-free, with a serious electrolyte load — for the adult who has quietly stopped accepting the soft drink as it has been sold.

The bright colours. The synthetic sweetness. The generic functionality. None of it for us. We made a different one, and we mean to keep it that way.

Kanan, a Swiss functional drink, held against natural light — premium hydration, sparkling, sugar-free.

For the moment after

A flight. A workout. A night out.

The hours when hydration truly matters — and nothing on the menu fits. This is what we made.

The drink

A clean carbonation, lemon led. Stevia sweetened, never sugar. No caffeine. Sodium, potassium, magnesium in honest doses — formulated to do something, not to read well on a label.

Swiss made. Matte aluminium. One flavour: Citrus.

Ø 53 MM 146 MM 330 ML ALUMINIUM 1100 MATTE COAT 200 NECK SLEEK 330 — SCALE 1:2

Three moments

06:30

The run

You wake. You lace. The can is cold from the fridge — the first taste mineral, not sweet. Electrolytes do what caffeine pretends to.

14:00

The afternoon

Between two meetings, between two screens. Not the fourth coffee, not the sweet detour. A drink that holds the line of attention.

23:00

The night out

The evening that runs long. Alcohol borrows tomorrow’s water — Kanan hands it back before you sleep.

On hydration

0%
of European adults deviate from healthy hydration levels. A quiet, daily under-supply.
0–2%
body-water loss is enough to impair concentration, mood, and reaction time. The decline starts before thirst.
0–20%
humidity in an aircraft cabin. Half the body's comfort range. A flight is a slow drying-out.

Sodium, potassium, magnesium — 550mg in every can. What water alone cannot do.

What water
cannot do
alone.

From the founder

I made this drink because I needed it. Hybrid training. Long flights. Long days that ask more than they give back. Nothing on the shelf did the job — every option came with alcohol, sugar, or chemicals. So I made what was missing.

No caffeine, by choice. A drink for any hour, including the ones near sleep. Recovery is too hard-won to trade for a quick lift.

We launch Autumn 2026 — quietly, on purpose. Thank you for being early.

— Marc, Founder

Questions

Is Kanan really sugar-free?

Yes. Kanan contains no sugar — its restrained sweetness comes from stevia (steviol glycosides), drawn from the leaf, in a dose kept deliberately low. The result is dry rather than sweet.

Does Kanan contain caffeine?

None, by choice. Kanan is a caffeine-free electrolyte drink — made for any hour of the day, including the ones near sleep.

Which electrolytes are in Kanan, and how much?

Sodium, potassium and magnesium, as mineral salts — a serious load, formulated to do something rather than to read well on a label. The exact certified quantities are with the laboratory now; they will be printed on every can, and published here, once confirmed.

How do I know if I am under-hydrated?

You likely are, more often than you think. Losing just 1–2% of your body water — before thirst even registers — measurably dulls concentration, mood and reaction time. An hour of training can cost up to a litre of sweat, and with it roughly a gram of sodium. A night out compounds it: alcohol suppresses the hormone that tells your kidneys to hold water. And an aircraft cabin sits at 10–20% humidity — half of what your body prefers. The morning headache, the heavy legs, the flat afternoon — usually not mysteries. Usually hydration.

What does Kanan taste like?

Citrus — lemon-led, a clean carbonation, a dry finish. Closer to the discipline of water than to the sweetness of a soft drink.

Is Kanan a sports drink?

It works as one — hydration for training, flights, long days and late evenings. We simply declined the neon branding that usually comes with the category.

When and where will Kanan be available?

Autumn 2026 — first in Switzerland, then across Europe, Spain among the first. Distribution opens with a select group of partners. Leave your address below and you will hear when it reaches you.

Correspondence

Be in touch.

From Autumn 2026, Kanan will be available through a select group of partners across Europe. The first list is short — that is the point. Whether you are a consumer, a retailer, a gym, a bar, a hotel, or anything in between, we want to hear from you. Kanan is built on relationships, not algorithms.

The First Batch

9,000 cans. Autumn 2026. One list. Leave your address — we write to you once, when it is your turn, before anyone else.

For your business

Bars, gyms, hotels, retailers — trade and wholesale enquiries across Europe.

info@kanan.ch

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